A television commercial by Saatchi $ Saatchi Sydney as one of the pursuit of perfection ad series. The stunning night time cinematography worked pretty well for the object and the over all concept. The night time look allowed for clear display of some particular feature of the car. The fast edit is true to the theme of a pursuit. I absolutely love the feel when the car gradually slows down. It had this fluidic movement to it.
The whole ad really capture the essence of it.
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